Does Target Price Match? Full Policy + Amazon & Walmart Comparison

Target does price match, and the policy is more generous than most shoppers realize. If you find a lower price at a qualifying competitor, you can request a match at the register through the Target app.

But there are rules, exclusions, and a few quirks worth knowing before you head to the store. We will break down Target’s full price match policy and covers the details that actually matter when you’re trying to save money.

Key Highlights

• Target will match prices from a specific list of online competitors, including Amazon.com and Walmart.com, within 14 days of purchase.
• Amazon and Walmart each handle price matching very differently, and neither is as straightforward as Target’s approach.
• Certain product categories, marketplace sellers, and limited time deals are excluded from Target’s price match guarantee.

How Target’s Price Match Policy Works

Target’s price match policy lets you request a lower price on an identical item if you find it cheaper at a qualifying retailer.

You can do this at the time of purchase or within 14 days after buying the item. The adjustment applies to both in store and online Target purchases.

For online orders placed through Target.com or the Target app, you can contact Target’s customer service team to request the adjustment.

A similar item from a different brand or a different size of the same product does not qualify. Target is strict about this, and cashiers are trained to verify the match before approving it.

The 14-Day Price Adjustment Window

One of the more useful parts of this policy is the 14-day post purchase window. If you buy something at Target and the price drops within two weeks, you can go back and get the difference refunded.

You will need your receipt or proof of purchase. This also applies if Target itself lowers the price during that period.

Which Competitors Does Target Price Match?

Target does not match every retailer. The company maintains a specific list of competitors whose prices qualify for matching. As of 2026, Target’s price match competitors include:

Target also matches prices shown on its own website, Target.com. This is helpful because online prices at Target sometimes differ from what you see on the shelf in the store. If the Target app shows a lower price, you can request that price at checkout.

You can verify the full, current list on Target’s official price match guarantee page.

Important Restrictions on Competitor Matches

The price must be from the competitor’s own inventory.

Third-party or marketplace sellers on Amazon, Walmart, or any other platform do not count. This is a big deal because a huge percentage of products listed on Amazon are sold by third-party merchants rather than Amazon itself.

The product must also be currently in stock at the competitor’s website at the time you request the match. Out-of-stock items, clearance prices, lightning deals, doorbusters, and prices available only with a membership or coupon code are all excluded.

What Target Will Not Price Match

There are several categories of deals and items that fall outside Target’s price match guarantee. Knowing these upfront saves you time and frustration at the register.

• Third-party or marketplace seller items
• Clearance, closeout, or liquidation items
• BOGO deals and percentage off promotions
• Bundle deals with special pricing
• Member only, loyalty, or coupon-based prices
• Pharmacy, optical, and clinic services
• Target gift cards and prepaid cards
• Target Plus partner items on Target.com
• Contract mobile phones
• Pricing errors from competitor ads

Does Target Price Match Amazon?

Yes, Target does price match Amazon, but only in certain cases.

The item must be sold and shipped directly by Amazon.com. If the item is sold by a third-party seller, even if Amazon handles the shipping, Target will not match the price.

To check this, open the Amazon product page and look near the Add to Cart button. The listing should say:

Ships from and sold by Amazon.com

Amazon prices can also change quickly, sometimes several times a day. So, the price you see in the morning may be different later.

Target will check the current Amazon price when you ask for the match, so timing is important.

How to Request an Amazon Price Match at Target

Before checkout, open the Amazon listing on your phone and check that:

• The item is sold by Amazon.com
• It is in stock
• The lower price is clearly visible

Show the listing to the cashier or Guest Services. They will check the product details and current price before approving the match.

For online Target orders, contact Target customer service at 1-800-591-3869 or use the chat feature in the Target app. Keep your order number and Amazon link ready.

Does Target Price Match Walmart?

Target also price matches Walmart.com, but only if the item meets a few rules:

• It must be the exact same item
• It must be sold and shipped by Walmart
• It must be in stock
• The lower price must be available when you request the match

Check the seller details on the Walmart product page. If it says Sold and shipped by Walmart, Target may match it.

If the item is sold by a third-party Walmart Marketplace seller, Target will not match it.

Also, Target does not match in-store Walmart prices. Only prices shown on Walmart.com qualify.

Target Price Match Policy vs. Amazon and Walmart: A Direct Comparison

Each of these three major retailers takes a different approach to price matching. Here is how they stack up against each other.

Target’s Approach

Target offers a clear, published price match guarantee with a defined list of competitors and a 14-day post purchase window. It is the most transparent of the three. You can request a match in store, online, or through the app. The policy is consistent and well-documented on Target’s website.

Amazon’s Approach

Amazon does not have a formal price match policy.

If you find a lower price at Target, Walmart, or another retailer, Amazon usually will not match it.

Amazon uses automatic pricing that changes often to stay competitive. Sometimes, if the price of an item drops before it ships, Amazon may adjust the price. But this only applies to Amazon’s own price changes, not competitor prices.

In short, Amazon tries to stay competitive with its own pricing instead of matching other stores.

So, you can use an Amazon price to request a match at Target, but you usually cannot use a Target price to get a match from Amazon.

Walmart’s Approach

Walmart no longer price matches competitors like Target, Amazon, or other retailers.

However, Walmart may match its own website price. If an item is cheaper on Walmart.com than in your local Walmart store, you can use the Walmart app at checkout to request the online price.

Walmart’s old Savings Catcher feature is no longer available, but the app can still help you compare store and online prices.

So, Walmart mainly matches itself, not competitors.

Side-by-Side Summary

Target: Matches 18+ online competitors, 14-day adjustment window, works in store and online

Amazon: No competitor price matching, limited self-price adjustments before shipping

Walmart: No competitor price matching, matches its own website prices in store via the app

How to Successfully Get a Price Match at Target

Getting a Target price match is usually simple if you prepare first.

Before shopping, check the competitor’s website and make sure:

• The item is from an approved retailer
• It is not sold by a third-party seller
• The product matches exactly
• The item is in stock

Take a screenshot in case the price changes.

At the store, show the lower price to the cashier or Guest Services. Be polite and clear. If needed, ask a Guest Services team member or manager for help.

After buying, keep your receipt. If the price drops within 14 days, you can request a refund for the difference.

Can You Stack Price Matching with Target Circle or Coupons?

Target’s official policy states that you cannot combine a price match with Target Circle offers, manufacturer coupons, Target coupons, or other promotions on the same item. It is one or the other.

So, if you find an item that is $2 cheaper at Walmart.com but you also have a $5 Target Circle offer for that same product, you are better off skipping the price match and using the Circle discount instead. Always do the math before deciding which route saves you more.

Mistakes That Get Price Match Requests Denied

Most price match requests are denied for simple reasons.

Third-party seller: The item is not sold directly by Amazon, Walmart, or another approved retailer.

Different item: The size, color, quantity, or model number does not exactly match.

Special promotion: The price is part of a BOGO deal, lightning sale, coupon offer, or member-only discount.

Out of stock: The competitor’s item is not available when you request the match.

Too late: The request is made after Target’s 14-day window.

Check these details before going to the register to save time and avoid confusion.

Does Target Price Match In-Store Competitor Prices?

No. Target does not price match in store competitor deals.

Target only matches prices shown on the websites of approved competitors.

So, if a local Best Buy or Walmart has an in store only deal, Target will not match it unless that same price appears online.

This rule applies across Target stores, so you should not count on a manager making an exception.

Does the Target App Help with Price Matching?

The Target app can be very helpful for price matching.

While shopping in the store, you can scan an item’s barcode in the Target app. If the app shows a lower price than the shelf tag, you can ask for that lower price at checkout.

The app also shows your Target Circle deals, personalized offers, and 1% earnings.

You cannot combine a Target Circle deal with a competitor price match, but the app helps you compare both options and choose the better discount.